Month: March 2019

How To Do Advertising And Marketing of A Product

Marketing blogger

Advertising and marketing form important chains in the process of distribution of the products produced. They are important functions that help the customers possess the product they require. Advertising and marketing are inter-related but marketing is a broader aspect and advertising just forms a part of it. It is very interesting to learn how to do advertising and how to do marketing of a product.

Marketing is a broader term than advertising. It involves everything from the systematic planning and implementation of all functions from identifying the customer’s needs, advertising for the product produced, and ultimately placing the product in the hands of the customer where the customer and seller are mutually benefited by it. How to do marketing of a product is a highly specialized operation. Advertising is just about bringing the product to the notice of the customer and also educating him of its need and how it is advantageous than other products in the market.

How to do advertising is a very specialized function and involves telling the good of the product in a persuasive way. This can be done by various ways especially by putting advertisements in newspapers and magazines, putting up hoarders in important public places and also by announcements and displays in television and radio. Advertising can be word of mouth also. It involves getting all the knowledge about the product or service to the notice of the customer. How to do advertising involves developing plans of how frequently the advertisement is to be put, how the display is to be made to elicit curiosity and then create an interest in the customer to buy the product. Since this is got much to do with the putting of the product in the customer’s hand it involves a lot of expenses too. You may wonder why but the process of how to do advertising involves besides the regular methods involves distributing notices, sending direct and e-mail messages, sending sms messages and also writing articles and blogs on the internet.

Now what does the marketing of a product involve? Marketing of a product involves not only advertising but also many more functions. First of all marketing the product involves marketing research. This is a very important function and involves studying the market to see what products sell, the type of customers buying that product and also what should be the optimum price of the product. Besides it involves media planning, the media to be used to bring the knowledge of the product or service to the knowledge of the customer. Then it involves public relations another important aspect, besides customer support operations, and pricing policy. Not only has this marketing of a product also involved sales strategies and distribution function too.

How to do advertising and marketing of a product are two very important operations and the profits of a company depend to a large extent on how effectively these 2 functions are carried out. So a lot of thoughts and efforts go into the adverting and marketing of a product.

Questnet complaints is a negative marketing strategy by competitor MLM companies

Marketing blogger

With more and more people wanting to reinforce their monetary position and wanting to earn an additional revenue, a lot of opportunities have opened up that allows people to put in different plans and schemes that will surely advantage them by enabling them to earn large earnings. This in turn, helps people live a bountiful and deluxe life by enabling them to purchase every product that they feel is essential to make life more vibrant and easier too. Among various other options available are the MLM companies that have steadily ascended and grown enormously. Questnet is one such company and this is a company that has provided a couple of the best goods in the market and all these are of high standard and value too. Inspite of being the leaders in MLM market segment and providing exceptional services we find many reports doing rounds labeled questnet complaints .

A large number of times, these questnet complaints reports are by those who haven’t accomplish something that they desired in the MLM business, they complain that they did not get what was initially promised to them and their profit rate is almost insignificant. But the fact is that these are people who will not accomplish something in any market let alone the binary scheme used by QNET. This is because, these individuals are of the idea that their money will reproduce on its own accord irrespective of the investor’s efforts which is completely untrue. This is a huge blunder on the investor’s part. One needs to understand that this is your money and until you do not take sufficient pains, you will not gain from the best schemes too, be it even the hugely successful QNET schemes.

If questnet complaints were factual and could be alleged, it wouldn’t have been the major MLM Company across the globe with its branches spread in over twenty two countries across the globe including U.S.A. There are a couple of con companies in the market too and people who have had a bad incident in those companies think that all these companies are the same and put forth questnet complaints in the same category. But what one needs to do is to be sure and go through the credibility and testimonials of the firm before accusing.

Email Marketing Conclusion

Marketing blogger

Having your own website to promote your affiliate products is a good option. But it is not necessary. There are many methods available that can be used to do your affiliate marketing business. The list is long, but the most important methods are email marketing, writing articles to e-groups, joining online discussions etc. Let us discuss some important methods that can be used to promote your affiliate products without having your own website.

Email Marketing

In this method you can promote your affiliate links and you do not need your own website. People can click on your affiliate links present in your emails and can go directly to the merchant website to purchase the products.

Your email should contain the introduction about the product you are promoting and your affiliate links. Try to make your emails interesting and brief.

Try to expand your contact list. Use as many methods as you can to grab the email addresses of new people. Use online forums, chat forums etc to make new friends. Your email list must contain a few hundred contacts, at least. But do not spam. Do not send emails to the people who do not know about you or who do not want to receive your emails. Otherwise they will just block your emails and you will lose your contacts. As I said, your emails should be interesting to get the readers attention.

Offline Promotion

You can use the offline methods of promotion, like the classified ads, flyers etc. The best choice is the classified ads because its exposure is largest.

Writing free e-books

It is similar to email marketing. But in this method you will write the informative and interesting e-books and will send to the people via their email address. These e-books should be easy to read and helpful for their readers. The topics should be related to your affiliate products so that you can recommend the products in the body of e-books. Alternatively you can add a brief note about your affiliate products and affiliate links for promotion. If the readers like your e-book, they may visit the merchant website and make a purchase.

Writing in Forums

Search for some forums, at least three, that are related to your product and have high page rank. Register on these forums and start some discussion in the forum where maximum people are involved. Just post your questions there or answer some questions of other members. But do not add any promotion text in the body of your posts. You are allowed to put your signature at the end of your post. Here you can write your name and your affiliate links.

When you become an active member of this forum then you may get some traffic from these forums to your merchant website through your affiliate links. This will ultimately result in more sales of the products you are promoting.

Writing Articles

You can write articles and publish them in the free article directories. You can embed your affiliate links in the text of your articles. If your articles are well formatted, informative and the article directory has large traffic then you can expect some good traffic to your affiliate links. And you know that more traffic on your affiliate links will result in more sales through your affiliate links.

Conclusion

The use of a website to promote your affiliate products is a good idea but it is not necessary. You can use the alternate methods to promote your affiliate products and links. The most popular among these methods are email marketing, writing to forums, article writing and offline promotion like classified ads. The main idea is that instead of promoting your website you will directly promote your affiliate links and people will directly go to the merchant website by clicking your affiliate links to purchase the products. This way you do not have to pay extra for your website creation and maintenance.

The 7 Dirty Words Of Internet Marketing

Marketing blogger

Number 7, and one of my favorites, is buy. You NEVER want to tell people to BUY your book or whatever the heck it is youre selling. Buying means youre spending money on it, and people do NOT want to spend money on ANYTHING.

So you want to stay away from this word at all costs. Try something like claim or immediately download. This will make them think theyre getting it for nothing.

Number 6 really applies mostly to the IM make money online niche earn. You NEVER want to tell people that they can EARN money online. Earning makes is sound like there is work involved. Its hard to earn. You want to use words like passively acquire an income or something like that. Make it sound easy.

Number 5 sounds like earn but has an extra letter at the beginning. The word is learn. You NEVER want to tell somebody that theyre going to LEARN something. Learning is what you did in school and its NOT easy. Nobody wants to learn. They want the info to magically appear in their head as if by some genie.

Number 4 is something only a dope would use when talking about their own site. The word is scam. When people think of a scam, they think of something illegal.

And the truth is, almost all scams ARE illegal. This is such a dirty word, you only want to use it when talking about somebody ELSES site. Just make sure you can prove it, unless you want to end up with a lawsuit on your hands.

Number 3 is something a lot of marketers just dont get. Its spam. This is the bane of our existence. Spammers have made Internet marketers lives a living hell on Earth. Because of spam, we have more regulations than we know what to do with all of which only make marketing that much more of a pain in the arse.

Number 2 is Ponzi. Remember the old Ponzi schemes from way back? Well, believe it or not, they are still around and still getting shut down every single day. The last thing you want is to be associated with one of these schemes. There is only one word dirtier than Ponzi.

Number 1 may be the dirtiest word in all of Internet marketing. Its the one thing that nobody wants to do. Theyd rather eat bugs than do this. The word is work. Nobody wants to work. They just want to sit back, push a button, and watch the money fall from the sky. So never, under ANY circumstances, put on your website for your product that the prospect will have to WORK in order to see any results.

Okay, the above was a little fun for a change of pace. However, there is a lot of truth in what Ive said. Remember it if you want to be a successful Internet marketer to avoid these 7 dirty words.

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Dkim Why You Need It For Your Email Marketing Campaign

Marketing blogger

Most online businesses attribute their success to their email marketing copy, but most ignore the core back-end technologies that can make or break their email marketing success. There is little doubt that the content in your email is critical and the copy in your subject line is the key to open rates. But imagine what would happen if you took the same amount of time ensuring that your email ends up in the in-box (rather than a spam box) as you did writing the copy? The results would be fantastic, and best of all, you would only have to do this work once.

This article isn’t for you if you’re a casual email marketer. But, if you’re an email marketing fanatic who wants to learn the technical side of sending an email successfully through a spam filter, you’ve come to the right place.

Let’s start by taking a look at one of the technologies that help true email marketers get into their subscribers in-box. Professionals call it DKIM, the rest of the world knows it as DomainKeys Identified Mail.

Overview of DKIM
DomainKeys Identified Mail (DKIM) is an email authentication technology that allows email senders and recipients to know without a doubt that a message originated from the source it says it’s from. Let me give you an example.

You’ve certainly received an email that supportable was sent from a legitimate and reputable address, but upon opening it you knew it was spam. Have you ever wondered why an African prince wanted to send you millions of dollars just for helping him get his money out of Kenya? Did this email really come from an African prince or did it come from a scammer? How can you tell the difference?

Think of this email as a letter you receive through the mail. Someone wrote the letter, placed it in an enclosed envelope, addressed it to you at your home or office, added postage and a return address indicating who sent the letter and then they dropped it in the mailbox and waited for you to open it and respond. Here’s the problem. Before DKIM, the sender could have masqueraded as anyone in the return address block to trick you into opening the letter and doing what they asked.

Advantages on DKIM
Through the use of public and private key technology as well as the use of digital signatures, DKIM can digitally prove the source of an email. This means that big email companies like Gmail and Yahoo can simply check to see which emails are legitimate and which emails are obviously spam. They do this by checking with the server to insure that the email came from where it indicated it came from. Through the use of technologies like DKIM, there is a much better chance that legitimate email will get though spam filters and illegitimate messages will get blocked.

An added benefit of DKIM signed mail is that it ensures the email arrives untouched. This prevents tampering with the message while it’s in transit. I told you this was for advanced email marketers.

Compatibility
DKIM isn’t supported nor is it used by everyone. It would be naive to assume that your ISP, website host or email marketing company is implementing it on your behalf. Since DKIM is an added layer of security, and not a required process, it must be compatible with older, non-DKIM email servers. This means that if you’re not using DKIM, some of your email is still getting through to your subscribers, but not all of it. With DKIM you can take advantage of this powerful added layer of trust and improve your rate of success.

To an email marketer, this means you can either assure your subscribers (and their spam filters) that your emails are truly from you, or you can leave them guessing whether or not someone is pretending to be you. Think of DKIM as a way to help your customers (and their spam filters) trust you, and trust goes a long way in the anti-spam world.

The Next Step
If email marketing is a core component of your business, you may want to take the following steps:

1. Check to see if DKIM is being used on your email server.
Search Google for “DKIM Test” or something similar and you will find several free services that will help you discover whether your system is implementing DKIM properly. Otherwise, if you know how to inspect email headers look for a “DomainKey-Signature” field immediately followed by garbled text. This is the hashed signature of the email. If you do not see a DomainKey-Signature field, this means your server does not use DKIM.

2. Ask your email-marketing provider to enable DKIM for you.
More than likely if you’re using a shared host like Bluehost or Hostmonster, this will be an impossible request due to how DKIM is configured at the mail transport agent (MTA) level. If they cannot enable DKIM for you, you have very few options. You can move to a managed email service like iContact, Constant Contact or Aweber, or you can move to a dedicated or virtual dedicated server that gives you root access.

Conclusion
Getting emails into your subscriber’s in-box isn’t as easy as it use to be. By hosting your own software on your own server you can send emails to thousands of people without having to pay a company to maintain your list, but the effort might be too great.

If this sounds too foreign or complicated, you may want to reconsider self-hosting, as the paid services will take care of it for you and save you tons of time and headaches.

Ask yourself what’s more important. Do you want to save money, or do you want your emails to get to the intended recipient? If the answer is both, owning and maintaining your own email marketing software may be just what you’re looking for.